I'm going to attend this event in NYC - you display your product at a high-end "Product and Press" media event/trade show, where you showcase your product and journalists are invited. The theme is a holiday gift guide preview targeted at long lead press, as well as short lead for back to school. You get featured in an online catalog, it's hosted by a "notable celebrity". The cost is pretty much what we're paying for trade shows where we don't get press.…
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Posted on May 7, 2009 at 11:14am —
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